Tag Archives: herefordshire

Hobsons Brewery: A Case Study

Founded in 1993, Shropshire based Hobsons Brewery has a strong ethos of sustainable practices which includes supporting local businesses and having reams of eco-friendly credentials.

In fact their use of ground source heat pumps, wind turbines and rainwater harvesting earnt them an award in 2010 from the Society of Independent Brewers – the proudly named ‘Best Green Business Award’, which they were delighted with.

So it makes great sense that when they heard about local hop farmers, Brook House Hops, just 20 miles south in Herefordshire, they were intrigued to say the least.

Owner Nick Davis, admiring the bines at hop harvest time

Nick Davis, founder of Hobsons Brewery explains: “We had heard of Brook House Hops and then they called us and I was instantly impressed with their story. Not only do they grow their own hops just miles away in the rich Herefordshire soil, but they also work directly with breweries which offers us more flexibility when purchasing. It’s great having a positive, friendly, relationship between grower and brewer.”

Hobsons started out with Brook House by trialling some UK grown Goldings, Fuggles and Chinook varieties, which went down a treat with the brewers. “We were really happy that not only could Brook House sell us the hops, but they could keep them well looked after in storage for us until we needed them. That was really helpful!” Nick adds.

Hobsons is also really pleased with the range Brook House offers. Nick explains: “After trying out the Brook House Hops, internally, people were excited. They often offer limited, special varieties of hop which helps give us an edge when brewing one off or limited edition brews. The brewers were pleased with the ability this gave us to add contemporary flavours and profiles to our recipes”.

Nick out in the hop fields

So what is next? “More visits for banana cake and cups of tea!” Nick mentions with glee, explaining how it’s been so easy to work with and get along with Brook House. “We are also looking to purchase some Challenger green hops and some full hop bines for decoration too”.

It seems Hobsons Brewery are very keen on their hops and Brook House offers them something which fits just right – a sustainable, locally grown product which packs a great punch and makes great beer. What more could you ask for?

Nick is a fan of traditional hops yet also loves new and exciting hop varieties

New Zealand Hops – What is All The Fuss About?

New Zealand hops are the most sought after on the market right now. But why? They have a tropical flavour profile that aligns perfectly with the IPA craze, which could be the main reason. But is that it? Is this the reason why most brewers find access to them limited and they are thus so hard to come by?

Hop bines

In this article, we will dig under the surface a little and explore the different reasons why hops from New Zealand are in such high demand.

They are very tasty hops

The most obvious answer to why hops from New Zealand are so popular is that they help to make great beers. These hops are cultivated and processed to a high standard – not to mention they have a flavour profile that suits the beers we like to drink – so it makes sense that they are highly sought after. New Zealand hops are also unique in their chemical composition, which is partly down to the New Zealand terroir, meaning that the individual essential oil and alpha acid composition cannot be replicated elsewhere in the world.

Hops

They are hard to come by

Beer writer Stan Hieronymus over at Appellaion Beer did some research following the 2019 New Zealand hops harvest which clearly shows why demand is outstripping supply at the moment. The quantity grown is tiny compared to other popular hops right now, so there is a mad dash and then they are gone. But things are looking up if you are keen to use types of New Zealand hops in the coming years…

“New Zealand Hops Limited harvested 44 percent more hops in 2019 than 2018. Production of Nelson Sauvin, one of the most sought out hops anywhere, increased 35 percent and Motueka 69 percent. However, demand — particularly for Nelson — continues to exceed supply. A little math makes it obvious why. Farmers in the American Northwest harvested about 107 million pounds of hops in 2018; NZ Hops 2.3 million.” (From Stan’s July Newsletter)

Insightful. Stan also mentions that New Zealand growers expanded their acreage by 70% this year, which is good news for everyone. At the same time, 90% of the 2019 crop was already sold before harvest, so it could take a while before we see the prices drop and for the hops to become more readily available.

A full report on the 2019 New Zealand hop harvest should soon be available at New Zealand Hops, grower cooperative website.

Glorious fragran hops

We love new things

There is also a very human reason why brewers are so keen on these hops; they are new. Experimenters and creators love new ways of creating their art. When a unique variety of paint comes out, artist flock to try it. When a new way of recording music is found, musicians must see what it can add to their sound.

Craft brewers are absolutely no different. When a new hop comes to town, they have to try it to find out what it can bring to their beer. It’s exciting. It is a new tool in their toolbox, something to improve the complexity of their beers with.

As dedicated hop growers and beer drinkers, we at Brook House Hops are very grateful that New Zealand hops arrived on the scene and we want to do everything we can to bring them over to the UK for brewers to play with. It’s a great time for beer right now.

Battery Hill Hops on tour

Recently, to cement our love of the New Zealand hop offering, we took the three Clayton brothers from New Zealand’s largest hop farm on a tour of UK breweries and brewing history. They found it fascinating and we had a great time.

Traditional versus Modern UK Breweries
Left: Greene King, Suffolk
Right: Camden Town Brewery, London

Our partnership with them means that we can supply hops like Riwaka, Rakau, Pacifica and Nelson Sauvin in the coming years. At present, we have some 2019 Motueka in stock online, so get in there quick if you would like to brew with this extra special, zesty beauty!

For more info on Brook House Hop’s adventures, follow us on social media: Facebook, Twitter or Instagram.